Dan Friedman for WilliWear

Dan Friedman was a close friend of WilliWear and a frequent collaborator. His design for the Paris store, his first commercial interior, expressed his versatility as a graphic designer, product designer, and artist. Biomorphic furniture forms filled the colorful space, and a black-and-white desk and kiosk show how Friedman applied the scheme of the WilliWear logo to an immersive environment.

A room with light green walls, filled with abstract furniture and wooden shelves stacked with clothing
Photograph, 1987
Digital print on paper
Courtesy of Ken Friedman
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Drawing of a black pyramid with a square containing a photograph of a man in profile on a red platform with wheels, a black banner in placed at the top
Drawing, 1987
Black and red marking pen, crayon, collage on tracing paper
Gift of Ken Friedman
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A minimalistic drawing of geometric sculpture. In the center, a solid white box with rounded edge, has the "Willi Wear" logo in the bottom left. On top is a black and white flag that reads "Willi Wear" is perched on a grey platform with scientific equipment surrounding it. The white form sits on a grey base, atop a red platform.
Drawing, 1987
Black and red marking pen, crayon on tracing paper.
Gift of Ken Friedman
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